Client Case: LOGOS — Studio Hyperdrive
- #digital
- #experience
- #web
- #app
- #mobile
- #VR
- #AR
- #360
- #development
- #design
Curious how we craft engaging VR experiences? Let’s connect!
A digital experience to spark interest
LOGOS joined forces with Choo Choo — a creative marketing agency responsible for the campaign concept, branding, and communication — and Studio Hyperdrive. Together, we built a campaign that spoke the language of the youth.
This consisted out of a campaign website, which was designed for clarity, interactivity, and conversion — enabling young users to explore the international world of logistics at their own pace. Additionally, we provided a tailor-made VR experience that placed users in the middle of realistic job environments, from bustling ports to high-tech logistics centers.
The website and VR environments were developed in close dialogue with Choo Choo and LOGOS, ensuring that the educational value and storytelling aligned with the campaign’s message: logistics is not just a job — it's a ticket to a global career.
The YIIT launch event received enthusiastic feedback, and the project resonated strongly on social media — especially among stakeholders in education, logistics, and government. The combined digital and physical experience succeeded in bringing international trade closer to a new generation.
“The tailor-made VR experience is an innovative way to excite young people and make them discover the industry.” - LOGOS.
A stunning result
The campaign continues to serve as a template for immersive youth engagement in traditionally overlooked industries. It proves the power of collaboration — and of blending marketing, storytelling, and digital experience to drive real-world impact.
Have a look yourself at https://www.yiit.be/